Price, Product Quality Test Nigerian Brand Loyalty
A recent survey by Independent Newspaper Nigeria reveals the extent of brand loyalty among Nigerian consumers, with price and product quality playing crucial roles.
A recent survey by Independent Newspaper Nigeria reveals the extent of brand loyalty among Nigerian consumers, with price and product quality playing crucial roles.
The Youth Entrepreneurship for the Future of Food and Agriculture (YEFFA) programme was launched in Abuja last week, with 100 young Nigerians taking the lead in setting its…
The International Monetary Fund (IMF) has upgraded its forecast for Nigeria's economic growth for 2026 to 4.2%. The revised projection suggests a more robust economic recovery for the…
Former Nigerian Bar Association president, Dr. Olisa Agbakoba, has suggested a petrol pricing model that could see prices ranging from N400 to N700, coinciding with the Lagos Chamber…
According to reports, Dangote Industries Limited plans to expand the capacity of its Dangote Petroleum Refinery to 1.4 million barrels per day by 2029.
African investors will now have until October 27 to participate in the IPO of Dangote Petroleum Refinery, following an extension of the deadline announced on Monday.
A fresh analysis of Nigeria's petrol discount sale reveals the lingering impact of past subsidies, casting doubts on the government's current policy.
A new Central Bank of Nigeria (CBN) data policy has sparked debate over the nation's local technology capacity.
The Youth Entrepreneurship and Financial Advancement (YEFFA) program, designed to empower young Nigerians, has officially launched.
Nigerian Economic Summit Group (NESG) reports a surge in business activity in September, driven by the upcoming elections and the holiday season.
The World Bank has targeted $5.79bn in private investment for Nigeria's economic growth, according to multiple reports.
TikTok has addressed reports of restricted access in Northern Nigeria, denying any such restrictions according to multiple sources.
Fuel prices in Abuja and Lagos have risen by N29 per litre, days after the Federal Government announced measures to ease the impact on consumers.
A recent report by Punch Newspapers suggests that the delayed petroleum bill has cost Nigeria approximately $235bn in potential investments.
A new report by Punch Newspapers raises questions about the strategic preparedness of Nigerian businesses in the face of multiple crises.